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ecoation expands its offerings into the soft fruit and berry market

Greenhouse growers of strawberries and blueberries use platform for the digitization of data.

FOR IMMEDIATE RELEASE (March 14, 2022) Leamington, ON. - Consumer demand for fresh, locally-grown berries has never been higher, and many greenhouse operators in Canada and throughout North America have recently been seen switching crops to grow fresh berries to supply local markets.

In response to these growers’ requests, and wanting to support consumers’ access to locally-grown fresh food, ecoation is now offering its data digitization platform to strawberry and blueberry growers, with growers in Canada and Mexico already using the platform in their farms to digitize their IPM programs. The platform will also allow these growers to monitor crop work, as well as capture fruit count and store the data securely for analysis.

ecoation is well known for its data digitization work for greenhouse crops such as tomatoes, peppers and cucumbers, with deployments of its software/hardware platform in greenhouses worldwide, so it’s a natural progression that the company begins reaching other greenhouse grown crops.

Says Founder and CEO Saber Miresmailli: “Soft fruits and berries are a natural second target for ecoation. After perfecting our solution in greenhouse vegetables and deploying it globally, it is time for us to venture into new markets and bring our platform to the exciting and expanding world of soft fruits.”

“ecoation is always looking for new ways to help growers streamline their processes and make them more efficient,” says Mauricio Manotas, Chief Revenue Officer. “We have seen what our platform can do for greenhouse vegetable growers, in terms of managing their IPM programs, crop work and fruit count more efficiently, and now we are ready to take this technology to the soft fruit and berry growers.”

To reach ecoation please call: 866.899.5491

In Canada and US:

In Mexico: sergio.eulloqui@ecoation or +52 33 1043 25 70


About ecoation:

ecoation is an award-winning grower-centric platform that combines Human knowledge and experience with Machine precision and automation to increase operational visibility, assist growers, and enhance their decisions. Commercially available since September 2019, ecoation products can be found in greenhouses across the United States, Canada, Mexico, and Europe. With an experienced team of 60+ growers, scientists, engineers, and business professionals from all over the globe, ecoation is passionate about enabling a cleaner future and supporting growers in making the best possible decisions. At ecoation, we are on a mission to empower growers because we believe in doing so, we win together. More information at Find ecoation on LinkedIn, Twitter, and Instagram.